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Seven Steps to Leverage Your Expertise into a Highly Profitable Business You can turn your passion and what you love into profitable income streams.
Active Sources
• Consulting
• Coaching
• Public Speaking
• Teaching Workshops
Passive Sources
• Affiliate marketing
• Selling products
• Licensing your Programs
• Advertising
To be really profitable and free up more of your time, you want to shift the mix so that most of your income comes from passive sources.
1. The first step is to establish your reputation Create a reputation and a brand in your segment of a profitable niche.
2. Map out your passive income marketing funnel You need a plan for bringing people from your free talks or your free newsletter to your lowest priced offerings and then on to your highest paid services.
3. Learn passive income skills and info-preneur strategies Turn what you know into info-products and use the internet to create passive income.
4. Nurture your creativity You need to carve out blocks of time out in your week for creative right-brain, intuitive thinking. Get into the habit of capturing your ideas and writing regularly to develop information products to position yourself as a credible expert.
5. Create systems Systems are the key to leveraging your time and expertise. You can create a system for every function in your business so that you do something one time, and then it is either delegated or automated to be done in future.
6. Delegate and automate It's impossible to build a highly profitable business by doing it all yourself. Learn to delegate and automate
7. Play a bigger game To play bigger and make more money, you need to enroll other people in your vision and create accountability and support for yourself by joining a coaching program or mastermind team. You need to take a leadership role in your industry to make a bigger impact.
by Jan Marie Dole
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